Trust & Legal Checks
Sceptical first-time buyers look for the imprint, payment methods and return policy before they order. Here you see whether your shop shows those signals and stays on the right side of the law.
Trust Signals & Legal Pages
Essential pages and signals that build customer confidence and ensure compliance.
SSL / HTTPS
Verifies your shop is served securely over HTTPS, protecting customer data in transit.
Impressum / Imprint
Checks for a link to your legal imprint page - a legal requirement in many countries.
Privacy Policy
Validates the presence of a privacy policy link - essential for GDPR and data protection compliance.
Terms & Conditions
Checks for a link to your Terms of Service or General Terms and Conditions (AGB).
Contact Information
Verifies the presence of a contact page or mailto link so customers can reach you.
Phone Number
Detects the presence of a phone number or tel: link, building customer confidence.
Payment Information
Checks for visible payment method information, helping customers know their options upfront.
Shipping Information
Verifies the presence of shipping details - transparent shipping builds purchase confidence.
Cancellation Policy
Checks for a cancellation/withdrawal policy link - required for e-commerce in the EU.
Why Trust Signals Matter
Customers are more likely to buy from shops they trust. Visible legal pages, clear contact information, and transparent policies reduce purchase anxiety and increase conversion rates. In the EU, many of these pages are legally required for e-commerce businesses.
Build customer trust
Check if your shop has all the trust signals customers expect - and stay compliant.